Privacy & Cookies Policy

Ski Demon ( is owned by Watercress Design LLP and is committed to ensuring that your privacy is protected. Please read the following privacy policy to understand how we use and protect the information that you provide to us. Should we ask you to provide certain information by which you can be identified then you can be assured that it will only be used in accordance with this privacy statement.

This also explains how cookies are used and which third parties collect and use your data. We cannot control the data collected and decisions made by third parties but we do choose which third parties to work with. We only work with Data Controllers and Data Processors that claim to be GDPR-complaint.

This privacy policy applies solely to information collected by Ski Demon. This website contains links to other websites. Ski Demon is not responsible for the content or privacy policy of third party websites. We would recommend that you consult their privacy policies if you are providing personal data.

Information that we collect

Google Analytics

Like most websites we use Google Analytics which allow us to recognise and count the number of visitors and to see how they move around the site when they are using it. This helps us to improve the way our website works, for example by making sure users are finding what they need easily. This information is held by Google on their servers, we can access that information and while it shows the activity on our website we cannot identify individuals.


If you wish to leave a comment on some pages of Ski Demon, there is a form available for you to do so. If you are under 18 you MUST obtain parental consent before posting a comment. You need to add a name (or pseudonym) and your email address to complete the form. Your name (or pseudonym) is publicly displayed next to your comment. Your email address is used to check against spam databases (see below).

We ask for explicit consent to use and transmit your personal data for this purpose. Your name, email, and comment will remain stored on this website indefinitely unless we remove your comment or delete the article it is attached to. If you wish to delete your comment at any time prior to these events, please email your request to using the email address you originally commented with (for identity verification purposes).

Contact forms

When you complete a form, the content is converted into an email and emailed to us. The email content is encrypted before being transmitted across the Internet.

You will be asked for your name and email address, we also ask for explicit consent to use and transmit your personal data, your personal data is not used for any other purpose than to contact you in relation to the matter you raise.

We retrieve emails over a secure SSL connection to maintain privacy and security. Email messages from website visitors are retained for up to 24 months, in raw form and potentially in backup files (see below).

Any information you provide is treated as confidential and we only use the information that is collected about you lawfully . We will never sell or share any details that are collected from you on this website with any third parties, unless asked for by a government body or by law.


When you sign up to receive our newsletter, you will be asked for your email address. This is used to send you ongoing email updates from us. Your personal data is not used for any other purpose than to send you ongoing email updates from Ski Demon.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect.

Keeping your information secure is important to us. However sending data over the internet may not always be secure, so we cannot guarantee the security of your information. Anything you send us is at your own personal risk.

Your IP address is collected and checked against hacker and threat databases on the basis of Legitimate Interest. This is to safeguard server security and to safeguard personal data held upon it. When you submit a comment, a contact form, or sign up to receive email updates, your IP address is collected and checked against spam databases on the basis of Legitimate Interest. This is to mitigate unsolicited content to help safeguard personal data held upon on the server.

Your IP address may be passed to third parties to check against blacklist databases such as Wordfence and Akismet.


What is a cookie

A cookie is a small file that is placed on to your computer when you browse a website and it stores internet settings. Cookies are used by almost every website and can help analyse web traffic, remember your preferences and improve your user experience.

How we use cookies

We use cookies to keep a log of statistics of visits to this site and pages visited. This information helps us see how people use our website – which means we can improve it for everyone. A cookie does not give us access to your computer or any information about you, we don’t collect your personal information other than the data you choose to share with us.

You can set your computer to accept or decline cookies but if you change your settings this may prevent you from taking full advantage of the website.

Our cookies are as follows:

  • The Google Analytics cookies (_gid, _ga, __utma, _gat) are used to track how our website visitors interact with our website and measure site performance
  • AddThis social sharing widget (__atuvc) which is used to enable visitors to share content with a range of networking and sharing platforms
  • Smart Look cookie (SL_C_) which records user activity and user data
  • Comment cookie (Comment_author_email_{random string}) set by the website if you leave a comment – it remembers the email address you used last time
  • Cookie Notice cookie (Cookie_notice_accepted) which lasts for 30 days and is used to suppress further alerts in that time

For more information about cookies visit All About Cookies.

Third party content providers may set their own cookies, please see below.

Embedded Third Party Content

We also embed third party content saving you visiting external websites to consume that content. We have no control over the data these services collect nor how the associated companies handle your data but their privacy policies can be found below.

Affiliate Links

An essential part of this website is our links to affiliates. In some circumstances, we may earn a small commission if you go on to make a purchase after clicking on one of our affiliate links – this will not cost you any extra. Clicking on an affiliate link will cause you to leave the Ski Demon website, that stage normally triggers third-party cookies to be stored on your browser by the merchant and/or their affiliate network tracking company.

We work with the following affiliate networks to monetise some of our links, their privacy policies can be found below. We do not pass any personal data to these companies, however they may collect basic browser information and your IP address after you have left our website by clicking on an affiliate link. They may also set tracking cookies indicating we referred you to them.

Display Advertising

Advertising banners are used throughout this website. Some are provided by the affiliates listed above, others are provided by these third parties:

Google AdSense privacy policy

We do not pass on any personal details to these companies when embedding affiliate banners however they may collect basic browser information and your IP address and set tracking cookies indicating we referred you to them. Please note Google may save cookies on your computer as a result of display advertising, also we have disabled ‘personalised ads’ for Google AdSense so Google will only show non-personalised ads.


This website is hosted on servers controlled and owned by, any personal data shared with Ski Demon may be stored on these servers.

This website is regularly backed up using a third party cloud system and stored using the Dropbox storage provider.

Ski Demon uses an industry standard SSL certificate for the encrypted transmission of website data.

Changes to our Privacy & Cookies Policy

Ski Demon may change this policy from time to time. Any changes to our privacy policy in the future will be posted to the website. You should check this page from time to time to ensure that you are happy with any changes.

Contacting us

You may request details of personal information which we hold about you, all comments, queries and requests relating to our use of your information should be addressed to


You have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (